Informed Solutions
AmpTheatre delivers digital transformation, audience development, and marketing consulting services, bringing best practices and ways of working that power growth in other parts of the economy to the theatre sector.
Our Audience Segmentation Platform enables theatres to more effectively interrogate and mobilise data for marketing, development, and community activities.
Taking Stock
We begin by gaining an understanding your current positioning, priorities, and capabilities while developing recommendations to strengthen, optimise, or adapt current activities, including:
- Audience and brand benchmarking
- Marketing collateral and messaging review and recommendations
- Digital channel and online ticket sales service design and funnel analyses
- Audience segmentation review and insights
- Growth recommendations, including targeting and messaging frameworks to acquire and retain new audiences
Tailored Approach
Depending on your needs and internal resources, we help to establish a foundation for strengthening your brand and engaging audiences, including:
- Upskilling teams on digital marketing best practices, including digital and social content marketing production
- Audience acquisition, frequency, and recency improvement
- Brand strategy and campaign messaging development for current and growth audience segments
- Membership strategy development
- Subscription strategy development
Accelerated Change
Our team can augment your internal capabilities and increase your pace of change:
- Digital transformation strategy development, including Head Office resources and Front of House operations and audience experience
- Long-term audience data strategy development
- Partnership and sponsorship strategy development
- Business process renovation
- Head Office contractor, freelance, and third-party vendors resourcing and onboarding
We’re here to help.
We want to understand your current challenges and priorities so we can provide solutions that are best for you. Let's get started today.
